This is the long tail such is the power of the long tail its time has come chris anderson candersonwiredmagcom is wireds editor in chief and writes the blog the long tail. The long tail why the future of business is selling less of more chris anderson on amazoncom free shipping on qualifying offers the new york times bestseller that introduced the business world to a future thats already here now in paperback with a new chapter about long tail marketing and a new epilogue. The long tail why the future of business is selling less of more is a book by chris anderson editor in chief of wired magazine the book was initially published on july 11 2006 by hyperion the book andersons first is an expansion of his 2004 article the long tail in the magazine
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